Dr. Wayne Baker is away. Our guest writer is Terry Gallagher, communications director for a non-profit environmental organization.
Watch out how you use that O-word! That’s one of the messages of this week’s series on the question raised by marketing guru Seth Godin: When did you get old? If you’re just catching up with us, scroll back through this week’s posts via the links above.
“Old” could be a lame excuse, Seth argues, a way to justify letting ourselves slip into inflexible, unwilling-to-adapt, unable-to-change patterns in our lives. But growing old doesn’t have to mean any such thing! And thank goodness, too, since there will be 10,000 baby-boomers turning 65 every single day from the start of this year until 2030.
“Getting old isn’t nearly as bad as people think it will be,” according to a 2009 Pew Research Center report, Growing Old in America: Expectations vs. Reality. (Click here to download the Pew report in PDF form.) While not ignoring the many drawbacks to aging, the older adults in the survey “have a count-my-blessings attitude,” according to the report.
“Old” also is an offensive label to millions! While many younger people say the average person becomes old at 68, the Pew research suggests we shouldn’t try selling that to people that age. Among those between 65 and 74, only 21 percent say they feel old, and even among those over 75, just over a third say they feel old.
“Among adults 65 and older, fully 60 percent say they feel younger than their age, compared with 32 percent who say they feel exactly their age and just 3 percent who say they feel older than their age,” according to the report. “The survey findings would seem to confirm the old saw that you’re never too old to feel young.”
So, come on, take action today! Add a comment below!
Tell us: Is “Old” a lame excuse?
Is “Old” an offensive label?
Originally published at www.OurValues.org, an online experiment in civil dialogue on American values.