Craig LeMasters and futurist Rita J. King talk about ‘Unstuck: How to Unlock and Activate the Wisdom of Others’

Click the cover to visit the book’s Amazon page.

This ReadTheSpirit Cover Story is a video story—in fact, two videos!

Both are introductions to the newly released book,
Unstuck: How to Unlock and Activate the Wisdom of Others, which is available now from Amazon, Barnes&Noble, and other online retailers.

THE FIRST VIDEO, below, is a less-than-2-minute introduction to the work of international business coach Craig Lemasters whose team takes a rapid-cycle approach to helping leaders get unstuck—mainly by connecting them with wise men and women outside their current circle. Then, Craig and his team at Atlanta-based GXG coordinate these catalytic encounters to ensure that these new outside sources of wisdom unlock and activate growth within the company that originally was stuck.

Susan Stitt created this very brief introductory video. She is the marketing director of our Front Edge Publishing house and is a strong advocate of video marketing, as she explained in this earlier column about the importance of book videos.

THE SECOND VIDEO, below, introduces Craig Lemasters himself in a 27-minute interview with futurist Rita J. King at Science House in New York City. Years ago, Craig was a client of this national center for innovation, which specializes in working with Fortune 100 companies. Now, Rita has written the foreword to Craig’s book and she also hosts this YouTube interview that serves as an online virtual book launch for Unstuck.

Video 1: Is Your Company Stuck?

Here is Susan’s video that conveys the valuable core message of this book in 1 minute and 41 seconds:

Video 2: Unstuck Launch Day

Here is Rita J. King’s interview with Craig about the importance of helping leaders break free of the barriers that are preventing them from adapting and growing. NOTE: The interview begins 45 seconds into this 27-minute video:


You also can go directly to YouTube to view these videos.

Video 1: Is Your Company Stuck?

Video 2: Unstuck Launch Day.


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